WEBVTT
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Good day, everybody.
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Welcome to the Deal Podcast.
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My name is Josh.
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I'm the host of the show.
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Today we're gonna have a conversation with Mark Miller.
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He's coming back.
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We recorded a bunch of shorts, and you probably saw him on our YouTube channel.
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So we invited him back to go into more detail.
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But before we dive into the conversation, just want to say thank you for FA Mergers.
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This episode is powered by FA Mergers.
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We sell mid-market businesses.
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So if you have a mid-market business that you'd like to talk shop, head over to thedealpodcast.com, fill out a quick form.
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Maybe we'll help you sell your business.
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Now, uh, let's dive into today's episode.
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Mark, welcome back to the Deal Podcast.
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Well, it's awesome to be back.
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Yeah, man.
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All right.
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So, Mark, why don't we do this?
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Why don't you tell us a little bit about who you are and what do you do?
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So I'm I'm basically, if you would look at uh uh kind of the main career that I've had, I've been a business financial consultant.
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Um, but I'm actually the manager of the Hilton family office uh and a company and the CEO of a company called Hilton Tax and Wealth Advisors.
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And we are partnered with the Hilton family.
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That's the Hilton family that you know.
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Um helped manage uh a lot of their assets and uh their monies.
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Um and but I started off early in my career uh with that small little company called American Express and worked with them for a number of years.
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And then I had actually a financial publishing company where I had some nationally published books, uh, one of which was a bestseller.
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And and in the 90s I did that and then started my own investment firms and and I just haven't looked back from them uh from there.
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And we uh we ultimately uh partnered with the uh the Hilton family and uh are now part of the uh the Hilton Financial Network.
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Yeah.
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So you guys are building a network for for different aspects of wealth and and and running and growing businesses.
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Kind of talk to us about you know how did you get involved in that industry from American Express from you know from credit to you know to to wealth building?
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How did you move that?
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Well, American Express, I was on the uh uh on the financial planning side.
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Okay.
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So uh and I came out of college years ago.
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I'm not gonna mention when I went to college.
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Uh I just got uh a I just got contacted by uh one of my fraternity brothers, and he reminded me of the year since I graduated from college.
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It's kind of scary.
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But anyway, I I'd like to hope I got a little wisdom in those years.
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But um, but uh basically uh mainly my uh expertise and background is in financial services and financial consulting, both on the business side and the personal side.
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Um, and then obviously we do a lot of consulting in the the family office space now.
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Um and I mean the expertise I think that I've developed and those around me have developed over just all the many years that we've been in the business is just helping people understand.
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I feel like there's a better way to build your wealth faster and more efficiently.
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Uh and everything we do is kind of around that theme.
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All the different companies we build, uh the different products, the different uh portfolios we build are all designed to, in our opinion, to just be a little bit more efficient.
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When you talk about efficiency of wealth, what do you mean by that?
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Well, so what I mean is like if you take the difference between a retail investor and a smart money or institutional investor, um, there's a ton of differences.
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Uh the smart smart money folks uh tend to be less emotional, tend to be more process-driven, uh, are like sucking that emotion out of it.
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There tends to be less fees on the smart money side, uh, less volatility, which again takes more emotion out of it.
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Uh, and ultimately that builds better long-term returns, um, that which is kind of a little counterintuitive because most people are used to investing in boy, you got to just do the roller cars because you got to get those highs in the market, right?
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Well, we would rather get a smoother ride, less volatility.
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Uh, and and ultimately, uh, and many studies have shown this, you'll have a better return over time.
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You'll probably make one or two percent, maybe even three percent more per year, uh, with less volatility.
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Yeah.
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Now, when we're talking about you know, Hilton family, Hilton the hotels, Hilton the the chain.
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I mean, Hilton has developed such a strong name.
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Why, why do they need to build a financial ecosystem?
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Why not just run their own family office, second, third, fourth generation in future?
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Like, why are the Hilton's and the Hilton families, you know, working with you to even expand that network?
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Why what's in it for them?
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You know what I mean?
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That's a great question.
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So, Brad Hilton, uh, Jay Bradley Hilton, who is the grandson of Conrad Hilton, is my main partner.
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And Brad and I have always had a passion for uh how do we bring kind of these advanced strategies, the strategies of the wealthy, more down the main street, so everyday investors.
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And I'm talking about people that might have 500,000 to, you know, even 10 million or even 20 even, uh, but they don't have to have a hundred million dollars to take advantage of these strategies.
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So what drives us every day is that passion to really get the word out there.
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And I think in the information revolution that we're in now, it is getting out there more, but people still don't.
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It's all about access and giving people access to that, but giving them to understand that there's a better way to invest, that you're gonna get a lot more sleep at night, that you don't automatically have to listen to kind of Wall Street and say the only way you can invest is if you put 70% of your money in equities and just ride it out over time.
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Uh again, the wealthy's the wealthy, don't invest that way.
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And so so for the Hiltons, though, for and especially Jay Bradley, it's this passion to just kind of want to get better information out there uh for in some ways the average folks, you want to say it that way?
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I think that that's really the um the main driver of it.
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Where do you think that passion uh was uh birthed out of, right?
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So, you know, growing up in a successful household, everybody knows the the Hilton family name, you know, third gen third generation in.
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Where do you think that passion came from?
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Yeah.
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Well, uh first of all, people need to understand it's a little inside baseball.
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Yeah.
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Um that Conrad Hilton, Baron Hilton that ran uh the uh uh the the Hilton brand.
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Sorry, I just got off a call with some Marriott people.
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That was really bad.
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I just thought that's a bad thing to say right now.
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But anyway, that uh uh and Barron that that ran the Hilton Hotel, they did not leave their billions of dollars behind for the family.
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They put it in the Hilton Foundation, which many people may have heard of, that gives away billions of dollars a year, one of the biggest foundations in the world.
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Um, and originally um uh Conrad Hilton's his whole thing was I mean, he wanted to, you know, change the world through how business ran and all of that.
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Well, Jay Bradley still has that same passion, but he had to build from the ground up, and so many of them have, which in essence is really good because they're all very grounded and they all understand they're not like this, you know, kind of you know, up in some white castle looking down at everybody.
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Uh they many of them are just just wonderful, wonderful good people that want to do good things and use the Hilton name for uh for good things around the world.
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Yeah, copy that.
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So then, you know, how did you how did you wind up getting linked up with that group?
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And you know, you've been in this industry, you know, you didn't disclose what year you graduated college, but you you've been in the industry a while.
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I graduated call uh college 2018.
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Okay.
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Um no, can't go.
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I was gonna let it slide, man.
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So actually, uh oh well, I'll tell you.
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I so I graduated from college in two thousand uh in 1986.
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Excuse me.
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In 1986, and um I went out immediately, started working for um uh IDS American Express.
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Yeah.
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Um at the time I I definitely had a talent for it.
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I mean, I was working with people even at a young age, and I was working with older people, and then I went into kind of the brokerage world, kind of some local uh brokerage firms, and then I started meeting ultra-wealthy people and started understanding.
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And I remember I had this one client that like 90% of his money was in bonds, bonds of all types, and was like, Well, why are you doing that?
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Now, I've been taught over here on the retail, you need to be in equities, or else you're not gonna build your, you know, build money and da-da-da-da-da.
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And so then he started introducing me to some of the concepts he used and some of the uh advisors he was using.
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And then gradually I started meeting more people in that space.
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And and you know, it took probably about 2010 in that range to meet the Hiltons.
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One of the ways I got in with the with uh the Hiltons uh and uh and started working with them was through tax plan, because they're known in the industry as some of the best tax mitigators there are out there.
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So so basically uh it just was kind of over time I developed those relationships.
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Then they came to me and said, Can we do this?
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Can we do this?
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Can you run the family office?
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And then we did the spin-off company, which is Hilton Tax and Wealth Advisors.
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Yeah, got it.
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And now you uh and talk about financial network.
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You've got Hilton Family Office, which you guys do your own uh deals through and your own projects through.
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Then you have the the wealth, uh, the tax and wealth planning side, right?
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Yes.
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And then you guys are building some other things in the future that you know you wanted to, you know, maybe touch base on that.
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Why don't you kind of share some of the other things in the financial network what you're looking to build?
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Sure.
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Well, one of the exciting things is we're just now launching the Hilton Technology Fund, which is gonna be about uh kind of taking advantage of all the cutting edge technology.
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And the unique thing about it is we've got direct access into some of the most disrupted technology sectors right now uh through the through the Hilton Financial Network that are gonna allow us, I think, to make some incredible returns in that fund.
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So we're doing that.
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We've started Hilton Finance, which is uh basically a bridge loan company.
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Uh, we'll be doing loans of all different types to different uh uh to different industries, different types of companies, bringing them in under that.
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So that's kind of a more commercial financing.
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Then we're uh launching uh Hilton Lending, uh, which will be uh for mortgage loans, both commercial and residential.
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And our biggest thing is it will be uh really focused on um uh business financing, so a lot of special, specialized uh ways through our networks uh to do financing.
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That's just kind of a taste of the things.
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We've got other companies that we're we're kind of in the works of putting together two now.
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So and all of that is just to provide, you know, in our our motto is we want to provide best in class services in pretty much every financial area out there and get the top five to 10% of folks in that space so that people that come and work with us, they don't have to go digging to find the best people in the country to help them in all those different financial areas.
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Okay, copy that.
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So, how do you find good people?
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Kind of walk us through how you how do you view about team building?
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Well, first of all, uh in many years uh in in the business, I've had a lot of different partnerships, uh, had a lot of different companies at any given time.
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I own a several companies which I'm involved in now.
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Uh, same thing.
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Um, I've learned a lot about business.
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And I think the number one thing, and the Hiltons will tell you this is a Hilton philosophy too, it's about who you're aligning yourself with.
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It's about the quality of people that you're working with.
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If in if I could give anybody really good advice, is they're always like, oh, how should I structure this deal?
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How should what percentage should this partner get and that partner get and yada, yada, yada?
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If you're gonna partner with someone, it's more about who are you partnering with?
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What is their integrity?
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What is their so that that is your absolute first line of defense?
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So, like we don't partner with anyone that we don't have a longer-term relationship with, uh, and that don't know and don't know what to expect from them.
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Okay.
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And then when we do partner, maybe it's a smaller deal, and we make sure uh what we believe about them personally and their integrity, this is exactly the way Conrad Hilton was.
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Exactly.
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That you want to know that you can, if you if you shake their hand, they're gonna look you straight in the eye, and what they tell you is exactly what they're gonna do.
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So that that was it's not so much today.
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That was the old days, that's how they did it.
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Actually, Conrad Hilton, when he first started, uh did a deal on a handshake, and the guy broke the deal and it disgusted him.
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Because back in those days, it was disgusting.
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It was unacceptable for you to shake somebody's hand, make a verbal agreement with them, and then to totally pivot and do something else.
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In today's environment, it's like no big deal.
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People don't think about it, they just go on to the next thing.
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So that's the first and foremost thing, and then it's just vetting from that, getting all the numbers, um, you know, vet vet somebody or vet a firm um uh to the highest extent that we possibly can.
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You're not gonna get every single tiny detail of everything about a company uh or an individual when you go partner with them.
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But if you start with a great relationship, you know, and start small.
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Don't want a big business deal with somebody until you know uh who they are.
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Start small, and then you can kind of go from there.
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For sure.
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What drives you, right?
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We talked about Brad, we talk about you know the Hilton family.
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Like what gets you up in the morning?
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What keeps you up at night?
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Yeah.
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So what gets me up in the morning?
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Well, I mean, I'll I I I'm very much into um uh personal development and kind of always looking at something to move forward.
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So, you know, I wake up in the morning with great morning routines that I I mean I rarely miss.
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Um uh, you know, and when I do miss them, you're you're like, oh my gosh, I can't believe I missed that.
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And you try to make up for it the next day.
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Um, so my my my my days and when I do my daily habits, I think drive what my excitement and what I'm really focused on.
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Uh uh but right now the we're focused on the bigger picture of driving uh Hilton on the finance side and the Hilton group of companies on the finance side to be uh companies that people just know uh and innately just know we're gonna do the right thing for them.
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Do things out of integrity and they're gonna teach them, going to put them in a place where, again, they've got access to the greatest of wealth-building tools in front of them.
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So that drives me on a daily basis is that we've we've we've I feel like we've just begun.
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Although we've been doing this for a number of years, I feel like we've just begun kind of moving towards that.
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Copy that.
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I would say um the fact of that we're not moving fast enough, I I really I feel like, but but it's but it's part of me because I'm kind of like I'm an entrepreneur and I'm like, hey, if I have an idea, let's get it done, let's get it going.
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And and what what keeps me up kind of is kind of this sometimes the slower pace of business that because you've got other people involved and everybody's got to get things in things always take longer than you expect.
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And I'm just like, oh well, that should have been done already.
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That should be done already.
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Let's move, let's go, let's go.
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So anyway.
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Okay.
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So as you're building out the the tech fund, what kind of projects are you guys going to be looking at?
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Uh you know, like give me an idea in in terms of stage or or size that you guys will be looking at um for that fund.
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Well, first of all, we have tremendous connections in the digital asset side, which which in essence is is blockchain.
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It's how blockchain started.
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So blockchain is huge, and we have resources to make tremendous returns uh in in uh Bitcoin and Bitcoin related alternative uh coins, things like that, uh, and also um in tokenizing um assets too, which uh real world assets is a big deal.
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So those are gonna be kind of where we start, but we're gonna be also investing in firms that are part of robotics, uh biosciences, cutting edge things in these areas uh are gonna be huge on the uh um uh the Hilton uh tech side.
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But but we want to go where we know the best and where we know we can get returns for everybody.
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And then we'll expound upon that as we need to uh and bring in other types of projects that that are gonna kind of be uh complimentary, those things.
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When you travel, this is just a crazy question that I was thinking of.
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When you travel, because you do so much work with the Hilton family, and I mean, did you just like just show them your your your card or your business card?
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And they're like, oh, hey, welcome.
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Choose a room.
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Like, how does that work?
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The travel benefits.
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No, now Brad is a more of a celebrity than I am, and he tends to get that treatment.
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So uh, but we're we're more kind of behind the scenes in the sense building, um, you know, building the different products and putting the assets out there, designing portfolios like the true uh the true wealth portfolios, yeah, getting the word out there, like we had mentioned we're doing the true wealth podcast that's coming up real soon.
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I invite everybody to take a look, uh uh take a look to find it at wherever they get their favorite uh podcast from.
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Um so uh so anyway, I don't I don't get the I don't get the the necessarily the Hilton treatment like Brad gets the Hilton treatment.
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So for sure.
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All right, so you're you're gonna be launching a podcast.
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Uh why don't you, for the people in the audience who love podcasts, why don't you share uh one more time where the people could go to find your podcast?
00:19:51.759 --> 00:19:59.279
So we're actually launching uh in the in the middle of April 2026, so depending on when you hear this.
00:19:59.440 --> 00:20:05.599
Um so I would just say wherever your favorite podcast places you like to go, we're gonna be there.
00:20:05.759 --> 00:20:05.920
Yeah.
00:20:06.160 --> 00:20:06.960
And what's the name of it?
00:20:07.680 --> 00:20:10.240
Check in uh the Hilton True Wealth Podcast.
00:20:10.480 --> 00:20:14.000
True Wealth T-R-U-W-E-A-L-T-H.
00:20:14.400 --> 00:20:15.759
Awesome, awesome, awesome.
00:20:16.000 --> 00:20:28.079
Now, as you're as you're building out this financial network, man, you've got you know finance, you got lending, you got uh a tech firm coming up, you got the family office, you got the wealth in tax planning side.
00:20:28.319 --> 00:20:33.680
I mean, that's uh a lot going, you know, a lot going on, and it's a it's a great ecosystem.
00:20:34.079 --> 00:20:34.720
Yeah.
00:20:35.359 --> 00:20:44.799
As you're building these things, where what's your number one KPI that you are measured by, that you, you know, that drives you, Mark?
00:20:45.920 --> 00:20:53.119
Um, I would probably say I'm not gonna say it's the amount of people that we help.
00:20:53.200 --> 00:20:53.519
Uh-huh.
00:20:53.759 --> 00:21:00.240
Um, I'm gonna see more the quality that we bring to individuals' families' lives.
00:21:00.559 --> 00:21:02.880
So the podcast is a perfect example.
00:21:03.039 --> 00:21:12.720
We call it true wealth, and we call our portfolios true wealth because uh we want it to be about having uh true ultimate wealth in your life in all areas of your life.
00:21:12.880 --> 00:21:19.200
So many people that have a lot of money that come to us are very scattered and they're trying to do it yourself on there.
00:21:19.359 --> 00:21:26.880
I mean, people that even have you know 10, 20, 30 million dollars, they've got way too much stuff and it's driving their life and it's all of that.
00:21:27.119 --> 00:21:30.079
True wealth about is about designing a life.
00:21:30.319 --> 00:21:38.559
If you're gonna build wealth, how can you use that wealth to uh to enhance your life and get more peace, bring you more peace?
00:21:38.720 --> 00:21:49.519
So I would say probably the biggest thing we're trying to do is not never the qual uh the quantity, but just the uh the the quality that we're bringing.
00:21:49.680 --> 00:21:53.599
And that's ultimately gonna be, and we see that in so many relationships we have.
00:21:53.759 --> 00:21:59.759
And once we've worked with them for a while, we can see that things have calmed down in their financial lives, they've been able to focus more.
00:22:00.160 --> 00:22:06.799
On traveling, they've been able to uh focus more on spending more time with their family or their grandkids, things like that.
00:22:06.960 --> 00:22:09.119
And I think that that's the ultimate.
00:22:09.440 --> 00:22:15.279
All these things that we're doing is just to provide best-in-class services to make that as easy as possible.
00:22:15.599 --> 00:22:16.559
Yeah, got it.
00:22:16.880 --> 00:22:21.599
What question should I have asked you during this interview that I completely messed up and did not ask you?
00:22:22.960 --> 00:22:26.720
Um gosh, I think you hit a lot of things.
00:22:26.880 --> 00:22:39.519
You know, I always the thing that I always talk about when you talk about building wealth and money, I think people need to really, really focus more rather than focusing on individual investments.
00:22:39.920 --> 00:22:51.359
And if did I get this right investment, did I pick this one, did I pick the right stock or the right alternative or whatever, is is more focusing on holistic, a holistic view.
00:22:51.680 --> 00:22:58.319
And am I doing, am I designing a plan, a good plan for the long term?
00:22:58.640 --> 00:23:15.599
And on one of the podcasts I just did with uh one of our chief investment advisors, uh what we talked about is being able to um structure portfolios and think about the long-term nature and not the short term.
00:23:15.680 --> 00:23:17.119
That's what the smart money does.
00:23:17.279 --> 00:23:18.960
Think about things long-term.
00:23:19.200 --> 00:23:24.559
And when you think of things long-term, you need to focus a little bit more on safety and security.
00:23:24.799 --> 00:23:42.480
Uh, and make sure that we have a smoother ride and that 20 years from now, that we can see with that smoother ride, we're gonna have we're gonna have amassed more, we're gonna have done more, and we're gonna have also uh designed a good quality life around our wealth.
00:23:42.880 --> 00:23:43.680
Yeah, man.
00:23:45.119 --> 00:23:47.279
So let me ask a few questions.
00:23:47.440 --> 00:23:56.799
So, extremely wealthy families, what are some of the mistakes that you have seen that you know that you've written about maybe in your books or some things that you teach?
00:23:56.880 --> 00:24:01.759
Give us a peer behind the curtain at the the the tax and wealth planning side.
00:24:02.480 --> 00:24:21.359
Well, you know, the biggest mistakes um is I'd probably say that they are again, they're still too much in a retail mindset, again, a shorter-term mindset than a longer-term mindset.
00:24:21.519 --> 00:24:32.079
And the best investors always need to have more patience and understand what time means to investing and building wealth.
00:24:32.240 --> 00:24:34.160
No one gets wealthy overnight.
00:24:34.319 --> 00:24:34.640
Okay.
00:24:34.880 --> 00:24:46.160
I mean, and even people that get wealthy overnight hit the lottery, or uh, like they hit the lottery, and then you find out the lottery money, what 90% of people that hit the lottery, the money's gone in five years.
00:24:47.119 --> 00:25:02.480
Or people that hit it big in uh like in the music industry or in Hollywood or something, they don't know how to handle it because they haven't had time to gradually build it over time.
00:25:02.799 --> 00:25:13.519
So with building wealth, you have to have time to learn, to let, to let portfolio season, to, to uh to just do what money does.
00:25:13.759 --> 00:25:22.319
You know, money doesn't, it's not designed to just a dollar is not designed to have another dollar there in 10 days.
00:25:22.480 --> 00:25:24.720
Okay, and I'm not saying that doesn't happen.
00:25:24.880 --> 00:25:27.279
We all you sometimes you can hit it, baby, you know.
00:25:27.359 --> 00:25:36.160
I mean, years ago I used to trade in commodities, and but that was, yeah, you would have another dollar the next day, but then you would be down a dollar and a half the next day.
00:25:36.400 --> 00:25:42.000
So so anyway, so uh a time just it's it's it just takes time.
00:25:42.079 --> 00:25:47.920
And I think that smart money knows that and they and they're patient with with building their wealth.
00:25:48.160 --> 00:25:48.640
Yeah.
00:25:48.960 --> 00:25:58.079
When it comes to books, shows, or even music, what's something that's that's speaking to you right now or that you're kind of like digging into?
00:25:58.559 --> 00:25:59.200
Yeah.
00:25:59.680 --> 00:26:14.720
Um, you know, uh I tend to, because you know, I'm a spiritual guy too, and I tend to read a lot of books on spirituality, and um I'm actually reading a book right now, uh a basic book on how to read the Bible.
00:26:15.279 --> 00:26:23.039
Um yet it's we're actually doing that in an advanced study Bible class uh that we're with with a whole group of people.
00:26:23.359 --> 00:26:27.200
So I love reading spiritual things, but I'm also kind of a self-help guy.
00:26:27.279 --> 00:26:34.480
I like to read some self-help things, not not things that are too far out of there of the spiritual realm, not too crazy that way.
00:26:34.880 --> 00:26:51.279
Um, and so you know, I I think uh, and when you go back to wealth, these those things I think help me build my wealth long term because they help me ground myself in life uh and learn more in life.
00:26:51.519 --> 00:26:59.279
Um you know, if if folks want to uh want some books out there, well, of course I'll be shamelessly plug my book, yeah.
00:26:59.440 --> 00:27:05.519
Um and uh Jay Bradley Hilton's book, which is Hilton Wealth, How to Invest Like an American Dynasty.
00:27:05.680 --> 00:27:09.680
And they can go to my website, which is HiltonWealth.com, to get that.
00:27:09.839 --> 00:27:17.920
Um, but that's a very short book, and frankly, it's it's a little self-serving in the sense that we want to just tell you about what we do and how we do it.
00:27:18.000 --> 00:27:20.880
Okay, and we think it's you know, we're we're biased, obviously.
00:27:21.039 --> 00:27:22.559
We think it's definitely better.
00:27:22.799 --> 00:27:27.680
But of course, there's great books out there on personal finance and learning more about it.
00:27:27.839 --> 00:27:31.599
But but strangely enough, I'm more into the mindset of wealth.
00:27:31.759 --> 00:27:36.880
Like a book like Think and Grow Rich, um, uh Rich Dad, Poor Dad.
00:27:37.119 --> 00:27:46.720
Uh, those kinds of books are great to learn and get yourself into the mindset of really truly how to build wealth uh over time.
00:27:47.519 --> 00:27:48.880
Yeah, very cool.
00:27:49.119 --> 00:27:52.799
All right, so we'll put those uh links in the show notes below.
00:27:52.960 --> 00:28:00.319
As always, we ask our audience to reach out to our guests, to follow their work, to follow the new podcast that's going to be launching in mid-April.
00:28:00.480 --> 00:28:02.960
You guys check it out, uh, give it a listen.
00:28:03.119 --> 00:28:15.440
Uh, check out the books that that they've written and sharing with the community, and um, and always just share gratitude with the guests who've invested their time and energy to share their wisdom and experience with you guys.
00:28:15.680 --> 00:28:24.079
Now, if you have a uh project or a deal that you'd like to talk about on the deal podcast, head over to thedealpodcast.com, fill out a quick form.
00:28:24.160 --> 00:28:32.880
And if you have a business that you'd like to explore selling, head over to thedealpodcast.com, fill out a quick form, and our team will contact you quickly.
00:28:33.039 --> 00:28:37.680
Um, I hope you guys are having a fantastic day, and we'll see you all on the next episode.
00:28:37.920 --> 00:28:38.960
Cheers, everyone.